What is the purpose of trailers, Film Magazine front covers and Posters in terms of marketing a film?

Film trailers
- Film trailers are an important component in the marketing of a film. The purpose of trailers is basically to make people want to see the film, which is usually achieved by highlighting the best parts of the film so it attracts its target audience. It could be argued that the trailer is the most important method of marketing a film, as it conveys the idea and atmosphere of the film a lot more than the likes of a poster etc.

Film Magazine Front Covers
- Film Magazine Front Covers are used for the same idea as trailers, as they are used to attract audiences to the film they are marketing. The front cover shows an image of the film they are trying to market so the readers will be interested and therefore want to know more about the film than what is merely shown. Hopefully the readers will then develop an interest in seeing the film, achieving the objective of marketing the film effectively

Posters
- Film posters are a common marketing used to advertise a film. They attempt to generate a hype by raising awareness by making audiences aware that a new film is due for release. The poster will provide a variety of information such as; the film's title, the date of release, the cast and the certificate (which is determined by the BBFC)